How can I make my content on social media more accessible?

Here’s a list of a few accessibility etiquette tips you should consider when creating content on social media: 

  • Use image descriptions in the correct way: adding a photo credit for the photographer doesn't describe the image. 
  • Memes and gifs: Add image descriptions to memes and gifs, otherwise screen readers will just read the file name
  • Videos: Understand the difference between audio-led vs audio described and why they’re important
  • Inclusive language: take time to learn how your audience describes themselves
  • Fancy fonts: italic's are invisible to screen readers and not a clear 'easy to read' font
  • Hashtags: Use camel case when adding hashtags, for example #CamelCase
  • Try inaccessibility/accessible features for yourself: for example plugins like inaccessible twitter and built in text-to-speech features on your devices such as Speak Screen and Narrator
  • Subtitling: add open or closed captions, some people can’t or don’t listen to the internet all the time
  • Don't overdo it on emojis or rely on them to get the message across: Names for emojis are not always the same as how you use them
  • Ensure what you’re linking to is accessible (or acknowledge if you know it’s not)
  • Try not to get defensive if someone points out one of your posts isn’t accessible. It’s a great opportunity to learn and improve
  • If a platform doesn’t allow you to easily make something accessible, give feedback. Change won't happen unless enough people ask for it.

SCULPT is also a handy acronym to remember it stands for:

  • Structure (use heading styles)
  • Colour and contrast
  • Use of images
  • Links (hyperlinks)
  • Plain English
  • Table structure

you can find out more about SCULPT and other information on making digital accessible on the AbilityNet website.

Did this answer your question?

Related questions

Brought to you by